Wake up the bear

WAKE UP THE BEAR is a brand which main focus is travelling. The idea of multi-function clothes derives not only from the dream of comfortable, stylish outfit for the long walks, but also from the concept of the philosophical journey, which is an all-time need and purpose of human life. Every journey can make us happy. We can get through many obstacles only to get to our dream destination. If there is anything that in those conditions can be our ally and reduce discomfort - it would definitely be comfortable, functional and modern outfit. It it the thing that accompanied us in our journey through ages, constantly evolving. It is the answer to human needs estheticly and functionally.It's evolution is rather a determinant of our creativity. These clothes are a challenge but also - a source of great pleasure. Because of them we get to travel the world - comfortably.